Our guest Chuck Frey has extensive experience in public relations, marketing, business strategy, creativity and innovation, and is a keen student of the creative ways in which technology can help to increase the productivity, efficiency and success of businesses.

He has been a life-long student of integrity-based principles of successful living.

Chuck is the founder and publisher of InnovationTools.com, the world’s largest, most extensive website focused on business innovation, creativity and brainstorming (now merged with InnovationManagement.se).

He is also the author of the Mind Mapping Software Blog and is widely regarded as one of the leading experts in the field of mind mapping and visual thinking.


0:00 | Introduction

2:30 | A Demonstration of Using Digital Mindmap Tools

14:15 | Collaborative Mindmapping as a Facilitation Tool

15:40 | Using Touch Screen Versions

19:00 | Virtual & Mobile Collaboration (”Co-Mapping”)

20:30 | Knowledge Management in Teams

24:50 | Working with Different Audiences (Linear vs. Global Thinkers)

27:30 | From the Lean Mentality to Innovation Engine

29:55 | Trends in Open Innovation

33:00 | Growth Field of Design Thinking

34:30 | The Messy Middle of the Design Process

36:30 | Using MindMaps with Technical Teams

40:40 | Personal Knowledge Management

46:20 | Getting Back to Basics